The American behavioural advertising company Adzilla bites the dust
Adzilla, another vile company aiming to use deep packet inspection to monitor internet users' browsing behaviour to deliver targetted adverts has bitten the dust, according to to a report at Wired.com (Another ISP Ad Snooper Hit With Lawsuit). This follows the demise of Nebuad's plans to carry out similar nefarious activity. Adzilla may be no longer with us, but a class action lawsuit has been launched against it and its ISP partners.
In early June of 2007, Susan Simon noticed odd things happening to her internet connection and traced the troubles to an outfit called Adzilla that turned out to be spying on everything she did online.
Now she's the lead plaintiff in lawsuit filed Friday in Northern California federal court seeking all the money the now-defunct Adzilla and its partner ISPs made by secretly monitoring Americans' internet browsing.
You can read the complaint here (pdf file).
Unfortunately the UK seems to welcome such activities, with the Government and it's agencies steadfastly refusing to commit themselves one way or another over the antics of former spyware vendors Phorm. This is even despite several communications from the EU, and legal advice that Phorm's business model may violate copyright law among others.
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